Privacy Policy

Last updated: April 23, 2026

This is a courtesy translation. The Portuguese version, available at powerbizz.ai/privacidade, is the official version and prevails in case of any discrepancy.

1. Introduction

PowerBizz.ai is committed to protecting the privacy and personal data of customers, leads, users, event participants, partners, suppliers and anyone else who interacts with us through our websites, platforms, communication channels, events and institutional, commercial or promotional activities.

The purpose of this Privacy Policy is to explain, clearly and transparently, how we process personal data, for which purposes, with whom we may share it, how long we store it and what rights data subjects have, under the Brazilian General Data Protection Law (Law No. 13,709/2018, the LGPD).

By using our services, accessing our websites, interacting with our channels or taking part in our events and activities, you acknowledge that you are aware of this Policy.

2. Who we are

PowerBizz.ai is the controller of the personal data processed in the context of this Policy whenever it determines the purposes and means of that processing.

For questions, requests or the exercise of rights related to privacy and data protection, you can contact us by e-mail at: dpo@powerbizz.ai

3. Key definitions

To make this document easier to read, here are some relevant definitions:

• Personal Data: information relating to an identified or identifiable natural person.
• Sensitive Personal Data: data on racial or ethnic origin, religious belief, political opinion, union membership, data concerning health or sex life, and genetic or biometric data, when linked to a natural person.
• Data Subject: the natural person to whom the personal data refers.
• Processing: any operation carried out with personal data, such as collection, access, storage, use, sharing, deletion and others.
• Controller: the natural or legal person responsible for decisions regarding the processing of personal data.
• Processor: the natural or legal person who processes personal data on behalf of the controller.
• Cookies: small files stored on the user's device to enable functionality, remember preferences, analyse browsing and personalise experiences.
• Usage Data: information collected automatically from the use of our websites, systems, platforms and channels.

4. Who this Policy applies to

This Policy applies to the processing of personal data of:

• visitors to our websites, landing pages and institutional pages;
• users of our platforms, systems, demos and solutions;
• customers and prospective customers;
• leads and commercial contacts;
• participants in events promoted, supported, sponsored or organised by PowerBizz.ai;
• guests, speakers, companions and representatives of participating companies;
• people who interact with us by e-mail, telephone, WhatsApp, forms, social media or other channels;
• partners, suppliers and third parties who have a relationship with us.

5. What personal data we process

The data processed may vary according to the nature of your relationship with PowerBizz.ai.

5.1. Data you provide directly

We may collect data such as:

• full name;
• personal or corporate e-mail;
• telephone and WhatsApp number;
• company;
• job title;
• area of activity;
• city, state and country;
• login and password information, where applicable;
• the content of messages sent to us;
• preferences stated in forms;
• commercial and professional information.

5.2. Data collected automatically

When you access our websites, pages, systems or platforms, we may automatically collect:

• IP address;
• browser type and version;
• operating system;
• language;
• device used;
• pages accessed;
• date and time of access;
• referring URL;
• time spent;
• clicks, interactions and navigation;
• technical logs, error and performance records.

5.3. Data processed in a commercial and support context

In commercial relationships, support and operations, we may process:

• contact history;
• information about interest in products and services;
• data provided in meetings, forms, chats and support channels;
• records of proposals, negotiations, contracts and commercial interactions;
• information needed for service, technical support, onboarding, operations and relationship management.

6. Personal data processed at events, invitations and in-person or online activities

PowerBizz.ai may promote, support, sponsor, co-organise or take part in corporate events, executive gatherings, dinners, experiences, webinars, exclusive meetings, brand activations, institutional campaigns and relationship activities.

6.1. Event participant data

For registration, invitation, accreditation, attendance confirmation, organisation and execution of events, we may process data such as:

• name;
• corporate or personal e-mail;
• telephone and WhatsApp;
• company;
• job title;
• area of activity;
• city and state;
• the name and details of an assistant, secretary or representative, where applicable;
• the name, e-mail and telephone of a companion, where applicable;
• dietary restrictions;
• accessibility or special support needs;
• logistical preferences related to the event.

Without some of this data, it may not be possible to complete registration, accreditation, attendance confirmation or participation in the event itself.

6.2. Additional data for special logistics

At certain events, especially those involving travel, accommodation, transfers, extended stays, enhanced access control or personalised activities, additional data may be requested, such as:

• date of birth;
• CPF (Brazilian individual taxpayer number);
• ID document;
• passport;
• full address;
• travel details;
• information needed for accommodation, ticket issuance, reservations or accreditation;
• clothing sizes, where needed for kits, gifts or specific activations.

This data will only be requested when genuinely necessary for the corresponding purpose.

6.3. Data received from third parties

In some cases we may receive personal data from third parties legitimately connected to the event, such as:

• sponsors;
• institutional partners;
• co-organisers;
• inviting companies;
• executive assistants;
• secretaries;
• agencies or advisors.

In these cases we normally receive the minimum data needed to formalise the invitation, make contact or organise the event, such as name, company, job title, e-mail and telephone.

6.4. Images, video and recordings

At in-person or online events, there may be capture of:

• photographs;
• filming;
• audio recordings;
• environmental footage;
• images of the audience, guests, speakers and participants.

These records may be used for:

• institutional communication;
• publication on social media;
• journalistic and promotional coverage;
• use on the website, in presentations, proposals, commercial and institutional materials;
• event memorabilia;
• future campaigns and branding activities.

If a participant wishes to request a restriction on the individual use of their image, they may contact us beforehand or during the event, and PowerBizz.ai will take the measures that are reasonably possible and technically feasible to meet the request, without prejudice to general and environmental records of the event.

6.5. Attendance lists and networking

At certain events, especially relationship and networking events, we may share with participants or guests an attendance or participant list containing data such as:

• name;
• job title;
• company;
• business or mobile telephone;
• corporate e-mail.

This sharing may take place to foster professional connection, networking and continued relationships among participants.

Companions' data will not be included in these lists unless there is specific authorisation or a justified operational need.

6.6. Invitations, confirmations and event communications

We may contact you by:

• e-mail;
• WhatsApp;
• telephone;
• SMS;
• messaging platforms;
• automation and CRM tools;

to deal with matters such as:

• invitation;
• save the date;
• attendance confirmation;
• reminders;
• waiting list;
• logistical guidance;
• post-event follow-up;
• sharing of photos, content and related materials;
• invitations to new events and future experiences.

7. How we use your personal data

We may process your personal data for the following purposes:

7.1. Providing our services and solutions

To make available our products, platforms, demonstrations, digital agents, integrations, automations, support and other functionality.

7.2. Registration, support and relationship management

To identify you, respond to contacts, provide service, technical support, commercial support, onboarding and to maintain an institutional and commercial relationship.

7.3. Event registration, accreditation, execution and management

To enable invitations, registrations, confirmations, operational organisation, security, logistics, communication and participation in in-person or online events.

7.4. Sending invitations, content and institutional or promotional communications

To send news, invitations, newsletters, materials, surveys, articles, videos, institutional content, announcements and information about products, services, campaigns and events.

7.5. CRM registration and management

To record relationship history, opportunities, interactions, preferences and commercial activities in CRM systems and related platforms.

7.6. Personalising the experience

To adapt communications, recommendations, content, service flows, invitations and interactions according to your profile, company, history and interests.

7.7. Security, fraud prevention and protection of the environment

To authenticate access, monitor incidents, protect systems, prevent abuse, investigate improper behaviour and safeguard the rights of PowerBizz.ai and third parties.

7.8. Compliance with legal and regulatory obligations and the regular exercise of rights

To comply with legal and regulatory obligations, respond to competent authorities and protect our rights in judicial, administrative or arbitral proceedings.

7.9. Performance analysis and continuous improvement

To understand the use of our websites, channels, campaigns, events and platforms, improving products, communications, user experience and operational performance.

8. Legal bases for processing

The processing of personal data by PowerBizz.ai may take place on one or more of the legal bases set out in the LGPD, depending on the specific case, including:

• performance of a contract or preliminary procedures related to a contract;
• compliance with a legal or regulatory obligation;
• the regular exercise of rights;
• legitimate interest;
• credit protection, where applicable;
• consent, where necessary.

Where processing depends on consent, that consent may be withdrawn by the data subject at any time, without affecting the lawfulness of processing carried out previously on the basis of the authorisation given. Data subject rights, including confirmation of processing, access, correction, deletion, portability, information about sharing and review of automated decisions, are set out in the LGPD and are also explained by the ANPD, the Brazilian data protection authority.

9. Who we share your personal data with

We may share personal data, when necessary, with:

• our CRM provider;
• e-mail, messaging and WhatsApp platforms;
• analytics, monitoring and performance tools;
• logistics and operational partners;
• marketing, communication, audiovisual and event agencies;
• law firms, accountants, auditors and consultancies;
• public authorities and regulators, where there is a legal or regulatory obligation or a valid order.

Wherever possible and applicable, we seek to share only the data strictly necessary for each purpose, requiring third parties to undertake confidentiality, information security and data protection obligations.

PowerBizz.ai does not sell personal data lists.

10. International data transfers

Some of our suppliers, platforms, systems, applications and storage infrastructure may be located in Brazil or abroad, which may involve the international transfer of personal data.

In these cases, PowerBizz.ai will seek to adopt appropriate measures so that the transfer takes place securely and in compliance with applicable law, observing contractual, organisational and technical mechanisms compatible with the LGPD. The LGPD itself addresses international data transfers, and the ANPD requires transparency on this subject in privacy policies.

11. Cookies and similar technologies

We may use cookies and similar technologies to:

• enable the website and platform to function properly;
• remember user preferences;
• authenticate sessions;
• measure audience and performance;
• analyse browsing patterns;
• personalise content and communications;
• improve security and experience.

11.1. Categories of cookies we may use

• Essential cookies: necessary for the operation of the website, forms, login, security and navigation.
• Analytics cookies: used to measure usage, performance, pages accessed, browsing behaviour and experience improvements.
• Functional cookies: used to remember preferences and make the experience more personalised.
• Marketing and advertising cookies: may be used to measure campaigns and communications and to present content more aligned with the user's profile.

You can adjust cookie preferences in your browser or, where available, in our banner or preference centre. Blocking some cookies may affect the functionality of the website.

12. Analytics and monitoring tools

We may use analytics and monitoring tools, such as Google Analytics, Mixpanel or equivalent tools, to understand browsing patterns, website usage, campaign engagement, page and form performance and interactions with our channels.

These tools may collect usage and browsing data, individually or in aggregate, in order to generate reports, metrics and operational intelligence.

13. Payments

Where applicable, payments may be processed by specialised third-party providers. PowerBizz.ai does not store complete credit or debit card data on its own servers when processing is carried out by payment partners.

The processing of this information will follow the policies and security standards adopted by the contracted processors, including applicable market standards such as PCI-DSS, where relevant.

14. Children's and adolescents' data

Our websites, platforms, products, events and services are, as a rule, intended for a corporate and adult audience.

We do not intentionally collect personal data of children and adolescents without an appropriate legal basis and without observing applicable law. If we identify improper collection, we will take reasonable measures to stop the processing and delete the data, where applicable.

Parents or guardians may contact us with any questions.

15. How long we store data

Personal data will be stored only for as long as necessary to fulfil the legitimate and specific purposes for which it was collected, including:

• provision of services;
• commercial relationship;
• service and support;
• event participation;
• historical and operational records;
• compliance with legal, regulatory, contractual or tax obligations;
• the regular exercise of rights in judicial, administrative or arbitral proceedings;
• fraud prevention and security.

When data is no longer necessary, it may be deleted, anonymised or kept securely in the cases permitted by law.

16. How we protect your personal data

PowerBizz.ai adopts appropriate technical, administrative and organisational measures to protect personal data against unauthorised access, destruction, loss, alteration, disclosure or any form of inappropriate or unlawful processing.

These measures may include, as applicable:

• logical and physical access control;
• permission management;
• authentication and monitoring;
• encryption;
• firewalls and perimeter protection mechanisms;
• log recording;
• environment segregation;
• internal security policies;
• confidentiality agreements;
• incident management;
• training of employees and third parties.

In the event of a security incident that may result in relevant risk or damage to the data subject, we will take the measures required by law.

17. Your rights as a data subject

Under the LGPD, you may request, where applicable:

• confirmation of the existence of processing;
• access to your personal data;
• correction of incomplete, inaccurate or outdated data;
• anonymisation, blocking or deletion of unnecessary or excessive data, or data processed in breach of the law;
• portability, subject to commercial and industrial secrecy and applicable regulation;
• deletion of data processed on the basis of consent, where applicable;
• information about the public and private entities with which we share data;
• information about the possibility of withholding consent and the consequences of doing so;
• withdrawal of consent, where this is the legal basis;
• objection to processing in the cases provided for by law;
• a request for review of decisions taken solely on the basis of automated processing, where applicable.

These rights derive from the LGPD and are also detailed by the ANPD in its materials for data subjects.

To exercise your rights, contact us by e-mail at: dpo@powerbizz.ai

We may request additional information to verify your identity and prevent fraud.

In some situations we may decline to meet a request in whole or in part for legitimate reasons, such as compliance with a legal obligation, protection of trade secrets, the regular exercise of rights or a duly justified technical or legal impossibility.

If a data subject is unable to exercise their rights before the controller, the ANPD states that mechanisms such as a data subject petition and a complaint are available.

18. Communications by e-mail, WhatsApp and other channels

PowerBizz.ai may communicate with you by e-mail, telephone, WhatsApp, SMS, forms, chat, automation platforms and other means, for purposes related to:

• customer service;
• commercial relationship;
• service operations;
• support;
• invitations;
• event attendance confirmation;
• sending institutional content;
• newsletters;
• campaigns and promotional communications;
• follow-ups on meetings, proposals, demonstrations and events.

Where law or good practice requires it, we will offer reasonable mechanisms for managing preferences, unsubscribing or objecting to certain communications.

19. CRM, commercial database and relationship management

We may record in our CRM and relationship systems the personal data of customers, leads, guests, event participants, partners and corporate contacts in order to:

• maintain a history of interactions;
• organise the commercial pipeline;
• track opportunities;
• invite people to events;
• send relevant content;
• maintain an active relationship;
• structure marketing, communication and post-event activities.

Deletion of these records may be requested at any time, subject to the legal cases for retention.

20. Use of image, voice and testimonials

If you take part in events, recordings, campaigns, interviews, meetings, webinars, videos, podcasts, panels or activities promoted, supported or recorded by PowerBizz.ai, your image, voice and any testimonials may be captured and used for institutional, promotional, commercial, educational and brand communication purposes, within legal limits and the purpose of the recording.

Where a specific, separate authorisation is required, PowerBizz.ai may present its own consent form.

21. Changes to this Policy

PowerBizz.ai may update this Privacy Policy at any time to reflect changes in our operations, services, processes, technologies or legal and regulatory requirements.

The version in force will always be made available through our official channels, with the corresponding update date.

We recommend consulting this document periodically.

22. Contact

For questions, requests, comments or demands relating to this Privacy Policy or to the processing of personal data by PowerBizz.ai, contact us:

PowerBizz.ai

E-mail for privacy and data protection: dpo@powerbizz.ai